Flangoo is a digital library offering e-readers and teaching tools for pre-level 1 through level 3 Spanish, French, and German classrooms. My goal was to attract new customers and retain existing ones by reinstating weekly emails and re-establishing automated emails for current subscribers and trialists. My approach was to highlight available offers for all current customers and potential customers (free trials, subscriber discounts) while emphasizing website features and incentives (built-in narrations, comprehension activities, available titles, etc).

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Design-wise, the goal was to establish a bold and recognizable look that aligned with the established brand colors.